Welcome to the DAY 4 of the Core Principles of Entrepreneurship: Discipline.
Do the boring stuff
Here’s the course structure so you know where we stand:
- DAY 1: Strategy – Click to access the previous lesson.
- DAY 2: Leadership – Click to access the previous lesson.
- DAY 3: Networking – Click to access the previous lesson.
DAY 4: Discipline
And here we go, this is the fourth and final lesson of this 4-Day email course, and I truly hope you’re benefiting a lot of it!
I know I would like to learn the stuff we’ve been talking about.
So, let’s go. To wrap up, we’re going to talk about Discipline.
Now, I don’t know if you’re familiar with something that I typically say (of course you aren’t, but no problem at all eheh):
Entrepreneurship is all about Character and Discipline.
And why is that?
So, today I’m introducing you a subject that I really love. It is called “Why we hate the boring stuff”.
If you only take one thing from this course, let it be what I’m about to share with you in this final lesson.
Most of the things in life that are really worthwhile are hard to achieve and take time.
You can’t do it in one or ten days. They take months, years, and sometimes decades.
Now, I know that we all want the shortcuts and the tactics, the pandora boxes, the secret sauces, and especially us – millennials -, the instant gratification.
We are really impatient; we’re the ones who cannot wait 5 seconds for the browser to load – seriously, 80% of people close the page if it takes more than 4 seconds to load nowadays.
And this is a BIG problem. The first time I noticed that I was just as affected by this “virus of impatience” as any other millennial was during a presentation of Simon Sinek. I was shocked by how he was making fun of the things that I tell deeply defend; things like saying that you OUGHT TO have an impact, that you should work on something that truly lets you accomplished, and so on. The truth is, unfortunately, we’re not willing to do what it takes to achieve the end-goal. We’re TOO used to getting everything instantaneously and easily.
Another book I read on the subject was “Mastery”, a book written by Robert Green, and I would really advise you on reading it as well.
This book describes with insane clarity the fact that our brain has been trained and molded during 6 million years to master whatever we’re good at doing. And that in these latest centuries, not only we’re constantly denying our true potential by following what the whole society tells us to do, but the process of MASTERING a subject is also seen as something boring and dull.
And here’s the real problem: if you need to become a “master” in your own domain to achieve whatever you’re looking to achieve, but the whole society is built from an instantaneous point of view, like everything must be quick and easy, the vast majority of people will eventually give up on everything, way before they have the time to become great at it; way before they grind enough to become remarkable – worthy of being noticed.
So, if you only take one thing out of this course, let it be this:
We already know the keys to success.
We know them. We live in a society where all the information is at our disposal. There are no secrets, no mysteries, no pandora boxes.
The problem is that BECAUSE we’re always looking for the cheap and simple trick, we’re not willing to do what REALLY takes.
And the funny fact is: to arrive where you want to go, it only takes what so many people like you have been doing centuries ago.
It takes discipline, patience, and time. It demands that you do “the boring stuff”.
First, no one likes to do things that are boring, repetitive, time-consuming, etc. Secondly, everyone’s expecting some sort of shortcut nowadays, so when people tell you the KEY tricks, the things that you already know, you pass over them smoothly, like they don’t even matter.
The typical example:
You’re following a bunch of highly successful people. Whenever someone asks them what’s the key to their success, they tell you the same old stuff:
- I eat well
- I sleep well
- I have great relationships with people
- I work hard every day
And so on.
And a lot of us will listen to this and think: “Oh, ok dude, that I already know. But where’s the trick? Where’s that tip you got from a friend? Where’s the shortcut? What was your turning point?
There’s no shortcut! There’s no trick! There’s no turning point. There’s no such thing.
When you notice, the bulk of the highly successful people that you follow will never tell you what was their “turning point” because there’s no such thing!
It is a SLOW and boring process of doing the RIGHT things every single day, repetitively, with attention to details, with patience, and a lot of discipline to make this over and over again.
As Ramit Sethi says, you have to master the game. And if you’re not eating well, sleeping well, if you do not have great relationships with people, you’re not mastering the game.
That’s it takes. It’s not a matter of jumping over all the boring stuff. Even if that brings you any kind of success, it will surely be only temporary. Trust me on this, it will. No long-lasting success is built upon shortcuts or cheap tricks, and that’s why you listen very often that life isn’t a sprint, but a marathon.
It doesn’t matter where you are. It doesn’t matter where you start. It only matters where you end.
The success journey is a matter of character and discipline.
Do what it takes, every single day, and do NOT give up ever.
And now, let us end with the action steps of this lesson:
- Start mastering the game. Sleep at least 7 hours, stop eating junk, start running 15 minutes per week and treasure the people that are really important to you.
- Define very clearly what’s your main and top priority for the upcoming years.
- Take small and baby steps every single day, don’t get burned out, and please do never give up.
Thanks a lot for trusting in me so far. Let me know what you’ve learned about this course, you’re more than welcome to write me back, and I’ll always get back to you as soon as possible. It was a pleasure to share this information with you.
Remember that you can pass these materials to a good friend. That way you’re not only adding a lot of value to him, but you’re also helping me spreading the word.
All my best
And I’ll now leave you with the video of this final lesson: